© Craft Beer Rising 2019

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TRADE VISITORS

CBR 19 has two trade sessions; Thursday day and Friday day. Get ready for a fantastic day, chatting to the breweries, sampling their latest brews and attending talks on industry issues and helping businesses find growth.

WHAT YOU NEED TO KNOW

CBR has become the UK’s biggest and best loved craft ale festival; more than 12,000 visitors are expected in 2019 as the potential of craft beer continues to grow and take ever larger shares of the UK beer market.

TALKS SCHEDULE - THURSDAY

13:00 -13:45 –POSITIVE SHELF PRESENCE - HOW TO BALANCE CREATIVITY WITH COMPLIANCE

Presented by Alistair Taylor - Portman Group  

Industry experts from the Portman Group and BBPA will show you how to successfully navigate the rules and regulations around alcohol marketing in the UK.

 

Moving the discussion on from the negative, this is an invaluable panel for those looking to up their branding game, from key mistakes people make when putting out a brief to agencies, incorporating art into your packaging & merchandise to how to stay on the right side of the code of practice.

With branding guru Nick Dwyer from Beavertown, Trevor Townsend & Mike Willows from award-winning branding agency Not On Sunday and Alistair Taylor from the Portman Group, you won’t get a much more informed panel on the subject.

 

Participants:

Alistair Taylor - Portman Group

Nick Dwyer - Beavertown Art Director

Steve Livens - BBPA

Trevor Townsend  - Not on Sunday

Mike Willows - Not on Sunday

14:00 - 14:45 - SUPPORTING INDUSTRY PROFESSIONALS - PRESENTED BY CHRIS PORTER, THE BENEVOLENT

The Benevolent is the drinks industry charity which supports people in the UK drinks industry, so whether you work in production, distribution, marketing, import, export and sales of alcohol in both the on trade and off trade of the UK market and are struggling in some way, it may be able to assist you or your employees - come along and hear about how they can help and, just as importantly, how you can help support them.

15:30 - PURE FORUM - FUTURE PROOFING THE BREWING INDUSTRY

Presented by Crisp Maltings - hosted by Colin Johnston

Running over two days, this first in a series of dynamic CBR initiatives this Pure Forum is designed to help future-proof the industry from impending challenges and change; this session is designed to provoke discussion and allow the audience to pick the brains of some of the most experienced and canny members of the beer world to solidify what worries you most and how we can work together to address it and put resources in place.

Participants:

Colin Johnston  -Crisp Maltings

Eddie Lofthouse - Harbour Brewing

Bill Laukitis – River Rye

Jim Wakefield – Pulpt Cider

TALKS SCHEDULE - FRIDAY

13:00 - 13:45 - PURE FORUM - FUTURE PROOFING THE BREWING INDUSTRY

Presented by Crisp Maltings - hosted by Colin Johnston

Running over two days, this first in a series of dynamic CBR initiatives this Pure Forum is designed to help future-proof the industry from impending challenges and change; this session is designed to provoke discussion and allow the audience to pick the brains of some of the most experienced and canny members of the beer world to solidify what worries you most and how we can work together to address it and put resources in place.

Participants:

Colin Johnston  -Crisp Maltings

Eddie Lofthouse - Harbour Brewing

Jason Pond - Brew Dog

Brewer - Brad, Tiny Rebel

Justin Wylde - Matthew Clarke

Simon Bunn – Brew House and Kitchen

Barny Butterfield - Sandford Orchards

14:00- 14:45 – THE ONCE & FUTURE TREND

Presented by Crisp Maltings - hosted by Colin Johnston

There’s no denying that global beer trends have an impact on the UK market and we will be looking at some of the big ones that will affect your business in the near future, whether it's the continued ‘winefication’ of beer, no/lo developments, in-home consumption expansion or the increasing veggie/vegan market.

Participants:

Rob Fink - Big Drop

Peter Simpson - Head Brewer, Guinness Open Gate Brewery  

Fergus Fitzgerald- Adnams

Jonny Tyson – Goose Island

Ceri Davies - Gospel Green Cyder

Mel Timmins – Sheppy’s Cider

Steve Parr - Brewers Association

Phillip McTeer - Thatchers Cider

James Rylance (Harbour)  

15:00 -15:45 – CRAFT CIDER & BEER, THE BEST BED FELLOWS

It often seems there’s a great divide between cider and beer, but are we all missing a trick when it comes to retailing or marketing these products? Can brewers learn from cider makers and vice versa? We get a wide mix of people to weigh in on the subject to get to the core of the solution.

Participants:

Steve Ricketts - Brew Dog

Simon Wright - Hawkes Cider

Justin Wylde – Matthew Clark

Barny Butterfield - Sandford Orchards

Ross Duncan - The Stable

Adie Kaye - Ramborn Cider

John Hadingham - St Peter’s Brewery