Craft Beer Rising is back, bigger and better! On 21-23 February 2014 we're returning to the Old Truman Brewery for a weekend of amazing beer, music and street food.
Craft Beer Rising 2014 will showcase some of the world's finest brews reflecting the best in experimental and established brewing. Add an awesome lineup of DJs and throw in some delicious street food and you've got an unmissable festival!
OUR REASON FOR BEING
Craft beer is seeing the most rapid growth of any alcohol category in the UK. But it remains relatively small compared with the vast sales of bland, generic beers brewed for volume distribution rather than flavour. The culture being developed by craft beer fans sets the category apart. It has embraced trends in food, music and attitude with passion and has led to the launch of many great breweries, pubs and bars.
Our mission at Craft Beer Rising is to bring good, flavoursome, creative beers to the masses. We want to help inform drinkers of the beers available and support the brewers to get their products to the customers.
The inaugural festival this year broke the shackles of the traditional beer gathering and created an environment to appeal to all beer lovers, male or female, young or old.
Along with the next festival in February, keep an eye out for us on the road throughout 2014 at various food and drink festivals across the country.
We understand that any marketing budget has to be justified, and the amount that you spend has to work hard to drive additional business and incremental sales. Our aim is to make Craft Beer Rising a cost neutral experience, and a must do part of all beer seller's marketing plan.
The Friday will be open to your trade customers both current and potential. We will be inviting the nation's on-trade beer buyers from small independent operators to national pub and bar chains. We will also be inviting buyers from all independent off-licenses, and key buyers from national multiples and the growing number of licensed cafes and deli's owners.
IF YOU WOULD LIKE TO FIND OUT MORE ABOUT EXHIBITING WITH US OR ENQUIRE ABOUT SPONSORSHIP POSSIBILITIES THEN PLEASE GET IN TOUCH:EVENT DEVELOPMENT MANAGER, SAM LLOYD
07739 518 383 / SAM@CRAFTBEERRISING.CO.UK